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How Much Netflix Paid For The Cloverfield Paradox
Netflix has been in the proprietary content game for a little while now; however, the subscription streaming service's early forays into new stuff were in the TV game. It's only recently that Netflix has pushed harder to disrupt the way its subscribers view movies, but Netflix certainly seems to be making up for lost time by shelling out quite a bit for some of its films. In order to put out the surprise release of The Cloverfield Paradox, Netflix shelled out a pretty penny to Paramount for the rights to show the movie. Reportedly, the movie cost Netflix $50 million.
This might actually seem to be a somewhat low number for a movie set in a franchise that really resonates with audiences. The first movie in the franchise, Cloverfield, actually made $80 million domestically (and an additional $90 million worldwide) and the other movie in the universe 10 Cloverfield Lane made $72 million domestically (and an additional $38 million worldwide). Still, both movies were reportedly made on fairly small budgets, and were able to make plenty of money after recouping costs.
On the other hand, THR reports that Paramount may have been worried about reception to The Cloverfield Paradox if it had hit theaters. The movie currently hasn't earned super high critical reviews, although the audience reception for the flick seems to be a bit higher. Movies don't live or die by critical reviews, but they do (with a few exceptions) live or die by the first weekend's box office intake. Reportedly, The Cloverfield Paradox also cost more to make than other entries in the franchise, so if it had made less money at the box office and cost more to make, it could have been a lethal combination. Compared to that, the Netflix deal might have seemed like a great deal.
Netflix has shelled out $50 million or more on other movies at the streaming service, and the service has bought up other types of projects as well, including awards contenders like Mudbound. Brad Pitt's War Machine reportedly cost the service $60 million. Bright, which was released earlier this year, cost $90 million. In fact, the streaming service has a lot of money to play with precisely because the company borrowed a lot of money in order to produce content that other providers would not have. Which is why you'll see more originals and proprietary content in the coming months, and less from like Disney or Marvel, for example.
Because Netflix relies on subscriptions and not people buying tickets for its movies, and because we have no idea how many subscribers are actually tuning in for these movies, it's difficult to tell if $50 million is a reasonable budget for Netflix. However, I'd assume the service wouldn't keep doing it if it wasn't helping to build buzz, and if there's one thing The Cloverfield Paradox did, it was build anticipation through its quick viral marketing campaign that dropped a trailer during the Super Bowl. The movie was released immediately after, instead of in April in theaters, which was the earlier plan. Not only did the flick not get the traditional theatrical release, it also proved to be competition for This Is Us, which also aired after the football game. Not a bad way for streaming to kick off the week.
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Aquaman is still playing in theaters, and be sure to read CinemaBlend's review of the movie. Stay tuned for updates on how Aquaman 2 is progressing, and browse through our DC movies guide to learn what else is in the works for the DCEU.
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Bohemian Rhapsody may have almost passed the $1 billion mark at the world box office, but Queen member Brian May says the band hasn't made any money off of the hit Oscar-winning musical biopic.
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There's A Purpose Marvel Shook Up Its Origin Story Format For Captain Marvel At this level, movie-goers are extraordinarily well-versed in terms of superhero origin tales - and whereas their significance is clear, they've additionally develop into problematic to a sure diploma.
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Turns out, given the chance, Scott Eastwood would like a crack at re-casting Wolverine. The 31-year-old actor recently appeared at New York Comic-Con to promote his new movie Pacific Rim: Uprising .
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Shazam! is still doing pretty well at the box office, coming in at number two. The spiritual flick Breakthrough took the third spot over the weekend, with Captain Marvel taking fourth place spot.
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Many a fan will tell you that Toy Story 3 had a perfect ending. It wrapped up a trilogy in a perfect way, bringing the story of the characters to a wonderful close. However, while we all assumed
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Captain Marvel's cat is not what it seems. He also plays a big role in Nick Fury's life and may affect the action in Avengers: Endgame. Why Goose the Cat Is a Pivotal Character in Captain Marvel .
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Chris Hemsworth will star as wrestling superstar Hulk Hogan in a biopic being set up at Netflix that reunites the 'Joker' team of Todd Phillips and Scott Silver. Time to eat your vitamins and say
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